Economic Bulletin of the National Mining University


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Article

Issue:2011 №1 (33)
Section:Marketing
UDK:339.138
Article language:Ukrainian
Pages:119-124
Title:Management model for complex of marketing communications of enterprises
Author:Romanenko O. O.
Annotation:The necessity of creation of model of complex of marketing communications of enterprises for increasing the efficiency of their activity and providing the competitive ability were considered. 
Keywords:Complex of marketing communications, Model, Competitive ability
File of the article:EV20111_119-124.pdf