Keyword: Marketing

MARKETING

2025 №1 (89) Zakharchenko Yu. V., Kuvaeva T. V., Makukha Yu. M.  Digital marketing tools in recovery of energy infrastructure of Ukraine

2025 №1 (89) Melnyk S. M.  Marketing complex of enterprises’ cjopetitiveness

TRADE

2024 №4 (88) Zakharchenko Yu. V., Shynkarenko N. V.  Energy retail in Ukraine: trends, challenges and prospects of development

MARKETING

2024 №2 (86) Chobitok V. I., Godunov S. D.  Technological approach in innovative activities of enterprises in formation of marketing products: socio-economic aspects

2024 №2 (86) Nemchenko V. V., Krylenko V. I., Rudinska O. V., Kniazkova V. Ya., Nemchenko H. V.  Mechanism of synergy between public health, food safety and consumer behavior: the role of neuromarketing

2022 №2 (78) Kuvaieva T. V., Zakharchenko Yu. V.  Impact of the marketing 4.0 concept on the functioning of the competitive electricity market of Ukraine

2021 №3 (75) Sapiński A., Shynkarenko N. V., Pilova K. P.  Marketing in creating strategic advantages on the services market

2019 №2 (66) Yatsentyuk S. V.  Marketing branding strategies in the education market: aspects of competitiveness

2012 №3 (39) Kolodiy G. S.  Structure of the marketing program of innovative product of the engineering company

2012 №1 (37) Bobalo O. Y.  Peculiarities of performance of Ukrainian universities under market conditions: marketing approach