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Article

Issue:2024 №1 (85)
Section:
UDK:339.133.017
DOI:https://doi.org/10.33271/ebdut/85.171
Article language:Ukrainian
Pages:171-178
Title:Analysis of development of dental business in Ukraine
Author:Moskovets D. O., Ukrainian Engineering Pedagogical Academy
Annotation:Methods. During the study of the state of the dental business and modern trends in its development in Ukraine, the following scientific methods were used: abstraction - when defining the concept of «medical service», statistical analysis – when establishing trends in the development of the field of dental services, factor analysis – when distinguishing external factors and the internal environment of the operation of the dental business, strategic analysis – when creating a strategic map of the development of the dental business. Results. As a result of the conducted research, it was established that the modern market of dental services corresponds to the type of market of monopolistic competition to a greater extent by the set of features. The author’s definition of the concept of «medical service» is provided, according to which it is presented as consistently defined actions or a set of actions of medical personnel aimed at prevention, diagnosis, treatment and rehabilitation of diseases that have a complete independent essence and a certain price. Information asymmetry, which creates a conflict between the medical and economic interests of dentists, is singled out as one of the features of the market of dental services. The price and non-price factors of demand for dental services, in particular for dental implants, were determined, and the cost structure of basic dental services was analyzed. The transformation of providers of dental services into vertically integrated holdings is recognized as one of the most promising ways of developing the dental market. Novelty. A quantitative assessment of the influence of external and internal environmental factors on the development opportunities of the dental company was carried out. A strategic map of the development of the dental business was created and a system of balanced indicators was developed to assess the situation. Practical value. The proposed improved method of assessing the factors of the internal and external environment, as well as the created strategic map of the development of the dental business allows seeing the goals of its development. 
Keywords:Dental business, Development, Dental service, Medical services
File of the article:EV20241_171-178.pdf
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Editor-in-Chief

Makurin A. A., Doctor of Economic Sciences, Professor, Department of International Relations and Audit, Dnipro University of Technology


Deputy Editors-in-Chief:

Buleev I. P., Doctor of Economic Sciences, Professor, Chief Researcher, Department of Enterprise Economics, Institute of Industrial Economics of the National Academy of Sciences of Ukraine, Ukraine

Vahonova O. H., Doctor of Economic Sciences, Professor, Head of the Department of Applied Economics, Entrepreneurship and Public Administration, Dnipro University of Technology


Chair of the Editorial Board

Bezuhla L. S., Doctor of Economic Sciences, Professor, Head of the Department of Tourism and Enterprise Economics, Dnipro University of Technology


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  • Andrii Andriiovych Makurin, Doctor of Economic Sciences, Professor, Professor at the Department of International Relations and Audit, Dnipro University of Technology, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0001-8093-736X
  • Oleksandra Hryhorivna Vahonova, Doctor of Economic Sciences, Professor, Head of the Department of Applied Economics, Entrepreneurship and Public Administration, Dnipro University of Technology, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0001-6553-7771
  • Liudmyla Serhiivna Bezuhla, Doctor of Economic Sciences, Professor, Head of the Department of Tourism and Enterprise Economics, Dnipro University of Technology, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
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  • Maryna Illivna Ivanova, Doctor of Economic Sciences, Professor, Professor at the Department of Management, Dnipro University of Technology, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
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  • Oksana Vitaliivna Bashtannyk, Doctor of Sciences in Public Administration, Professor, Professor at the Department of History, Political Theory and Law, Dnipro University of Technology, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0003-4067-3261
  • Olena Olehivna Akhmedova, Doctor of Sciences in Public Administration, Associate Professor, Professor at the Department of Tourism and Hotel and Restaurant Business, Kyiv National University of Technologies and Design, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0003-1573-7710
  • Mykola Petrovych Horodyskyi, Candidate of Economic Sciences, Associate Professor, Zhytomyr Polytechnic State University, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0002-2093-5263
  • Eleonora Yuriivna Tereshchenko, Candidate of Economic Sciences, Associate Professor, Associate Professor at the Department of Enterprise Economics and Finance, Kyiv National University of Trade and Economics, Ministry of Education and Science of Ukraine, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0003-2272-5224
  • Valentyna Andriivna Pavlova, Doctor of Economic Sciences, Professor, Professor at the Department of Entrepreneurship, Alfred Nobel University, Dnipro, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0002-6762-8041
  • Ivan Petrovych Buleev, Doctor of Economic Sciences, Professor, Chief Researcher, Department of Enterprise Economics, Institute of Industrial Economics of the National Academy of Sciences of Ukraine, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0002-7912-3649
  • Olha Volodymyrivna Zakharova, Candidate of Economic Sciences, Associate Professor at the Department of International Economic Relations, Vasyl Stefanyk Carpathian National University, Ukraine, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0002-8718-0205
  • Joanna Rosak-Szyrocka, PhD, Assistant Professor at Częstochowa University of Technology, Poland
    https://wis.pcz.pl/wykladowcy---sprawozdawczosc/dr-joanna-rosak-szyrocka
    https://orcid.org/0000-0002-5548-6787
  • Jolanta Miko Nalivaike, Doctor of Social Sciences, specializing in Management, Vice-Dean of the Faculty of Business Management, Associate Professor at the Department of Management, Vilnius Gediminas Technical University (VILNIUS TECH), Lithuania, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0003-1009-4111
  • Marat Kuralbekovich Kamysbayev, Doctor of Economic Sciences, Professor, Department of Management and Mathematical Economics, Kazakh National Research Technical University, Almaty, 050000, Kazakhstan, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0002-6952-6030
  • Jan Skonieczny, PhD in Economics, Assistant Professor at the Department of Organization and Management, Wrocław University of Science and Technology, Poland, This email address is being protected from spambots. You need JavaScript enabled to view it.
    https://orcid.org/0000-0002-1027-991X

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