Peculiarities of performance of Ukrainian universities under market conditions: marketing approach

Article

Issue:	2012 №1 (37)
Section:	Development of economic education and training
UDK:	339.138
Article language:	Ukrainian
Pages:	129-134
Title:	Peculiarities of performance of Ukrainian universities under market conditions: marketing approach
Author:	Bobalo O. Y.
Annotation:	The article considers the features of functioning of the Ukrainian higher education institutions which can be used in favor of universities by applying the marketing tools. The basic factors which influence the activity of universities are reviewed.
Keywords:	Higher education institutions, The functioning features, Factors, Marketing
File of the article:	EV20121_129-134.pdf