Основні рецензенти
Білоцерківець Володимир Вікторович - Український державний університет науки та технологій
Герасименко Анжеліка Григорівна - Київський національний торговельно-економічний університет
Завгородня Олена Олександрівна - Український державний університет науки та технологій
Литвиненко Наталія Іванівна - Національний технічний університет «Дніпровська політехніка»
Тарасевич Віктор Миколайович - Український державний університет науки та технологій
Пилипенко Ганна Миколаївна - Національний технічний університет «Дніпровська політехніка»
Ходжаян Аліна Олександрівна - Київський національний університет ім. Т.Г. Шевченка
Прушківський Володимир Генадійович - Національний університет «Запорізька політехніка»
Задоя Анатолій Олександрович - Дніпропетровський університет імені Альфреда Нобеля
Прушківська Емілія Василівна - Національний університет «Запорізька політехніка»
Мушникова Світлана Анатоліївна - Український державний університет науки та технологій
Пилипенко Юрій Іванович - Національний технічний університет «Дніпровська політехніка»
Смєсова Вікторія Леонідівна - Національний технічний університет «Дніпровська політехніка»
Безугла Людмила Сергіївна - Національний технічний університет «Дніпровська політехніка»
Амоша Олександр Іванович - Інститут економіки промисловості Національної академії наук України
Булєєв Іван Петрович - Інститут економіки промисловості Національної академії наук України
Залознова Юлія Станіславівна - Інститут економіки промисловості Національної академії наук України
Ареф’єва Олена Володимирівна - Національний авіаційний університет
Прохорова Вікторія Володимирівна - Українська інженерно-педагогічна академія
Вагонова Олександра Григорівна - Національний технічний університет «Дніпровська політехніка»
Єрмошкіна Олена Вячеславівна - Національний технічний університет «Дніпровська політехніка»
Макурін Андрій Андрійович - Національний технічний університет «Дніпровська політехніка»
Пашкевич Марина Сергіївна - Національний технічний університет «Дніпровська політехніка»
Усатенко Ольга Володимирівна - Національний технічний університет «Дніпровська політехніка»
Лазебник Лариса Леонідівна - Університет державної фіскальної служби України
Чуріканова Олена Юріївна - Національний технічний університет «Дніпровська політехніка»
Бардась Артем Володимирович - Національний технічний університет «Дніпровська політехніка»
Бойченко Микола Вікторович - Національний технічний університет «Дніпровська політехніка»
Іванова Марина Іллівна - Національний технічний університет «Дніпровська політехніка»
Трифонова Олена Василівна - Національний технічний університет «Дніпровська політехніка»
Швець Василь Якович - Національний технічний університет «Дніпровська політехніка»
Красовська Олена Юріївна - Національний технічний університет «Дніпровська політехніка»
Касян Сергій Якович - Національний технічний університет «Дніпровська політехніка»
Метеленко Наталія Георгіївна - Запорізька державна інженерна академія
Петруня Юрій Євгенович - Університет митної справи та фінансів
Issues | Sections | Authors | Keywords |
Section: Marketing
2024 №3 (87)
Mshvidobadze T. I. The role of internet marketing in business development: a practical case of application of internet store technologies
Lisun Ya. V. Blogging in the field of higher education: theoretical and practical experience of leading HEIs of Europe
2024 №2 (86)
Kasian S. Ya., Tsiupa H. O., Shebanov O. B. Sustainability marketing when introducing a new product to the market
Chobitok V. I., Godunov S. D. Technological approach in innovative activities of enterprises in formation of marketing products: socio-economic aspects
Nemchenko V. V., Krylenko V. I., Rudinska O. V., Kniazkova V. Ya., Nemchenko H. V. Mechanism of synergy between public health, food safety and consumer behavior: the role of neuromarketing
2023 №4 (84)
Mshvidobadze T. I., Osadze L. T., Sosanidze M. O. Adapting digital marketing to artificial intelligence
Kasian S. Ya., Zozula K. Ye., Buniak V. B. Analysis of KFC company marketing activities: aspects of sustainable development
Trehub M. V., Kuvaieva T. V., Pilova K. P., Chursina Ya. V. Consumer behavior on the market of educational services: features of choosing a specialism and a higher educational institution
2023 №3 (83)
Mshvidobadze T. I. Business models and opportunities of artifical intelligence
2023 №2 (82)
Kasian S. Ya., Shapoval D. Ye., Mykhailyshyn R. V. Marketing communications, sustainable development during the promotion of home appliances in online stores under wartime conditions
2022 №4 (80)
Polous O. V., Baraniuk A. Yu. Management of environmental marketing as a factor increasing the competitiveness of engineering services
Shkurenko O. V., Korniyko Ya. R. Marketing tools for strategic development of transport and logistics enterprises in the era of digitalization
2022 №3 (79)
Kononov A. I. Formation of complex value of an enterprise on the basis of digital marketing: international experience
Bezuhla L. S., Shynkarenko N. V., Kuvaieva T. V. Current trends in the development of the services market in Ukraine
Alyoshina T. V., Kozenkov D. E., Salo M. D. Content marketing as a modern element of a company's marketing strategy
Kasian S. Ya., Pilova K. P., Makukha Yu. M. International planning of marketing strategic activities of the company: information technologies of brand promotion
2022 №2 (78)
Kuvaieva T. V., Zakharchenko Yu. V. Impact of the marketing 4.0 concept on the functioning of the competitive electricity market of Ukraine
2022 №1 (77)
Zatsarynin S. A. Simulation of consumer behavior in the market of medical products
Smilianets V. V. Theoretical fundamentals of innovation potential management in the conditions of using the marketing paradigm
2021 №4 (76)
Savchenko M. E. Theoretical and methodological fundamentals of brand management of regions
Pidlisna O. A., Vybornov A. O. Analysis of trends in the use of advertising in social networks
Kasian S. Ya., Zub O. O. Marketing pricing for products of the citrus store chain in the ukrainian high-tech electronics market
2021 №3 (75)
Sapiński A., Shynkarenko N. V., Pilova K. P. Marketing in creating strategic advantages on the services market
Bezuhla L. S. Popularization of ukrainian ecotourism in international markets
2021 №2 (74)
Kasian S. Ya. Energy saving behavior in the marketing of startup projects and marketing activities of world high-tech enterprises
2020 №2 (70)
Listrova O. S., Matviienko O. O., Solomyna T. V. Innovative marketing tools of the hotel industry
2020 №1 (69)
Yatsentyuk S. V. Influence of the brand attributes on the formation of its target image under new market and technological conditions
Kuvaieva T. V. Criteria model for evaluating the partnership effectiveness for the industrial enterprise
2019 №2 (66)
Yatsentyuk S. V. Marketing branding strategies in the education market: aspects of competitiveness
2018 №2 (62)
Reshetilova T. B., Kuvaieva T. V. Partnership marketing of industrial enterprises
2016 №2 (54)
Al-Ghazou A. Assessment of marketing attractivness of the middle east countries for ukrainian enterprises foreign economic activity
Zaloznova Yu. S., Trushkina N. V. Forecasting sales performance figures at a coal mining enterprise
Reshetilova T. B., Kuvaieva T. V. Interaction of mining engineering enterprises in supply channels
2014 №4 (48)
Pilipenko G. M. Innovation and market power: a study of interrelation on the telecommunication service market
2014 №1 (45)
Reshetilova T. B., Nikolaeva V. K. Formation of marketing communications of industrial enterprises to advance innovation goods on the basis of consumer demand individualization
2013 №4 (44)
Litovkina O. O. Marketing strategy of consumer satisfaction monitoring on the base of NPS index (Net Promoter Score)
Romanova A. A. Application of marketing information system in the process of destination branding strategic plan development
Nikolaeva V. K. Determination of demand in innovation product as a stage in the consumer choice research
2012 №4 (40)
Yatsentyuk S. V. Creation of industrial brands: modern approaches
2012 №3 (39)
Kolodiy G. S. Structure of the marketing program of innovative product of the engineering company
Khimyak N. J. Development of the methodology for calculating the estimated transfer pricing as a tool for planning the management result of banks' activity
2012 №2 (38)
Fayvishenko D. S. Consumer potential as a factor of marketing formation of innovative potential
2012 №1 (37)
Gaydukovych D. S. Marketing analysis of the competitive ability of the banks of Ukraine
Yatsentyuk S. V. Creating the effective brand architecture of the enterprise: international experience and Ukrainian practice
2011 №4 (36)
Rybintsev V. O., Strizhkova Y. V. Vertical marketing structures in the infrastructure of an industrial enterprise
2011 №3 (35)
Rulinskaya O. V. Perfection of method of marketing strategic planning in insurance companies
2011 №1 (33)
Bay O. A. Managing the supplies of an enterprise on the basis of simulation of its functioning in the open system
Romanenko O. O. Management model for complex of marketing communications of enterprises
2010 №4 (32)
Lytovchenko I. L. Typification of Internet-environment in Ukraine for the marketing activity of the industrial enterprises
Palekhova L. L. Content and tasks of marketing in planning the sustainable development of an industrial region
2010 №2 (30)
Romanenko O. O. Marketing communications and its connection with marketing activity of an enterprise
2010 №1 (29)
Romanenko O. O. Essence and process of creation of integrated marketing communications
2009 №4 (28)
Metelenko N. G., Khatser M. V. Advertising market of Ukraine: trends and perspectives of development
2009 №3 (27)
Dergal A. V., Golyns’ka O. C. Marketing activity of commercial banks
2009 №2 (26)
Radchenko V. P. Marketing Influence on Development the Human Capital in Agricultural Economy
2008 №1-2 (21-22)
Sichko S. M. Brand as the modern business tool
2007 №4 (20)
Salogubova V. M. Marketing Risk Estimation for Higher Schools in regional labour markets
Mironishina O. V. Marketing development of pharmaucetical firms’ innovation potential
Komissarov V. F., Komissarov V. V. The estimation of export oriented enterprise’s reliability of marketing strategy
2007 №3 (19)
Sichko S. M. Brand as a Tool of Modern Business
2006 №3 (15)
Bakhanova M. V. Peculiarities of use of marketing complex and its concepts in banking
2006 №2 (14)
Sydych O. V. Strategic marketing management of innovative potential of an enterprise
2005 №3 (11)
Okhten’ O. O. Analysis of approaches to the competitiveness management
2005 №2 (10)
Kravchenko V. M. Methods of regulation and evaluation of co operation of enterprises in supplement chain
2005 №1 (9)
Yatsentiuk S. V. Innovative brand-management as an effective tool of strategic management of changes on enterprises of region
Iwankiewicz-Rak B. Non governmental organizations in Poland as a result of economy transition
2004 №3 (7)
Bersutska O. A. Modeling the communication processes in marketing
Savchuk V. P., Budayeva O. V. Evaluating the efficiency of marketing programs under uncertainty
2004 №1 (5)
Dainovsky Y. A., Glinenko L. K. A consumer potential as a factor of marketing formation of the innovative potential
2003 №4 (4)
Yevdokymov F. I., Pysmenniy O. A. Evaluating the efficiency of the warranty period of products
2003 №2 (2)
Метеленко Н. Г. Планування закупівель в рамках реалізації концепції економічного управління підприємством
Chief Editor
Pylypenko H. M., Doctor of Economics, Professor at the Department of Tourism and Economics of Enterprise, NTU «Dnipro Polytechnic»
Deputy Chief Editors:
Vagonova O. G., Doctor of Economics, Head at the Department of Applied Economics, Entrepreneurship and Public Administration, NTU «Dnipro Polytechnic»
Amosha O. I., Academician of the Academy of Sciences of Ukraine, Doctor of Economics, Director of the Institute of Industrial Economics of the National Academy of Sciences of Ukraine.
Head of editorial board
Shvets V. Ya., Doctor of Economics, Head of Management Department, NTU «Dnipro Polytechnic»
Editorial counsel:
Bardas A. V., d.е.s.; Bezuhla L.S., d.е.s.; Bieloborodova M.V., PhD; Bondarenko L.A., PhD; Boichenko M.V., d.е.s.; Bulieiev I.P., d.е.s., Gerasymenko А.H., d.е.s.; Gerasymenko T.V., PhD; Hryhorenko I.V., PhD; Dobrianskа N.А., d.е.s.; Yermoshkina O.V., d.е.s.; Zaloznova Yu.S., d.е.s.; Ivanova M. I., d.е.s.; Kasian S.Ya., PhD; Korneev V.V., d.е.s.; Krasovska O.Yu., d.е.s.; Litvinenko N.I., d.е.s.; Makurin, А.А., d.е.s.; Pavlova V.А., d.е.s.; Pashkevich M.S., d.е.s.; Pylypenko Yu.I., d.е.s.; Prushkivska E. V., d.е.s.; Slavkova А.А., PhD; Smіesova V.L., d.е.s.; Tereshchenko E.Yu., PhD; Trifonova O.V., d.е.s.; Usatenko, O.V, d.е.s.; Shvets V.Ya., d.е.s.; Shynkarenko N. V., PhD; Churikanova О.Yu., d.е.s.; Yakуmenko-Tereshchenko, N.V., d.е.s.
International editorial counsel:
Dariusz S. (AGH University of Krakow, Poland), Koshebayeva G. (Karaganda State Technical University, Kazakhstan), Rosak-Szyrocka J. (Chestohova University of Technology, Poland), Sichinava А. (Georgian Technical University, Georgia), Taras V. (University of South Carolina, Greensboro, USA), Jurevičienė D. (Vilnius Gediminas Technical University, Lietuvos Respublika).
Senior editor: Cherchenko N. А.
Language editor: Isakova M. L.
Technical editor: Litvinov Yu.I.
Air Jordan 11 For SalePlease, note the following instructions to submit your full papers to the journal: the journal will consider previously unpublished papers in Ukrainian or English languages that should relate to the theoretical and practical profile and follow the guidelines:
1. The paper limit is 8–12 pages (single-spaced type), to be submitted electronically via e-mail.
2. For authors with no Dr. Sc. degree in Economics the paper will be submitted with a review by a Dr. Sc. in Economics to justify its novelty and practical value.
3. Each paper must accompany a completed corresponding author form which includes author’s Surname, Name and Patronymic, scientific degree, academic title, work place, position, business and home postal addresses, phone and fax number, e-mail address. Also include the office of Nova Poshta, for the copy of the Bulletin issue with the author’s publication to be sent to.
4. In case the author (authors) wish to get additional copies of the issue, this should be noted separately in the author form.
Article layout
The article starts with UDC index (left aligned, no indentation)
Next line (no line skip) is the title of the article (in capital letters, full page format).
After a line skip are the author’s initials and surname, scientific degree, academic title, place of work or study, address (comma separated). Full page format.
After a line skip is the abstract (1800 characters) in the language of the article. Abstract contains information about specific scientific results obtained in the course of the study, the level of their novelty, propositions concerning their solutions and practical value of the obtained results. In the next line (no indentation) are keywords (10-12 words) in full page format.
After a line skip is the main text (two columns format) which includes the following parts:
– problem statement in general and its correlation with important scientific or practical tasks;
– analysis of recent papers containing the solution of the above problem for the authors to ground their research (references are required), determination of previously unsolved parts of a general problem discussed in the article;
– aim of the article (statement of purpose);
– materials and methods of the research with full justification of the received scientific results;
– conclusions of the research and perspectives for further scientific development in the sphere.
After a line skip is References (two column format). Bibliographic description is done according to GOST DSTU 7.1:2006 “The system of standards on information, library and publishing service. Bibliographic entry. Bibliographic description. General requirements and rules of composition” (State Commission for Academic Degrees and Titles of Ukraine Bulletin, #3, 2008).
After a line skip are abstracts (1800 characters each) in English languages with keywords in the appropriate language (6-10 words), full page format. Abstracts start with the title of the article (full page format, capitalized), author’s initials and surname, scientific degree, academic title, place of work or study in italics, full page format.
Guidelines:
- title: Times New Roman – 12 pt, bold, capitalized;
- subheading: Times New Roman – 12 pt, bold;
- author’s initials and surname, degree, title, place of work or study, E-mail – 12 pt, italics;
- main text, UDC – 12 pt;
- abstracts, keywords – 12 pt;
- references – 10 pt.
2.5 сm upper and lower margin, 2.0 сm left and right margin, two column format for the main text and references, 0.7 cm between columns. Paragraph indentation – 1.0 cm, single spacing.
Style and format
Formulas are printed in Equation Editor (MathType v. 4–5). Figures in the paper must be included as Microsoft Word object, grouped in a separate window created as “text box” or “Word picture”. Figures must be gray shade or pattern fill. Graphs are accepted in Microsoft Excel or standard graphics editors (Corel Draw, Adobe Illustrator) inserted in the text as objects. If graphic editors are used, the figure can be submitted as separate files linked to the text. Raster graphic objects must be submitted in uncompressed TIFF format with resolution 300 dpi or higher. Images must not be compressed into JPEG or GIF format, as quality loss is inevitable. Schemes with text can be done in the above graphic editors or Microsoft Word, in the latter case every window must be done as text box connected with other boxes by lines or arrows and then grouped. Font size in figures must be 10pt or bigger. Captions should be grouped with figures, font size – 12 pt.
The Bulletin has publication fees of 900 UAH regardless of the number of pages in the article. Additionally, 100 UAH is charged for DOI prefix..
The article is reviewed within two weeks.
The journal is published on: January 30th, March 30th, June 30th, September 30th.
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