Economic Bulletin of the National Mining University

Menu
 

IssuesSectionsAuthorsKeywords

Article

Issue:2024 №4 (88)
Section:Management
UDK:005:5
DOI:https://doi.org/10.33271/ebdut/88.091
Article language:Ukrainian
Pages:91-101
Title:Synergy of creativity and adaptation of enterprises in conditions of uncertainty
Authors:Miro I. M., Dnipro University of Technology,
Ivanova M. I., Dnipro University of Technology
Annotation:Methods. The results were obtained through the use of the following methods: logical analysis – during the construction of a chain of transformations of forms of thinking into creative solutions and ensuring the behavioral flexibility of enterprises; scientific abstraction – to determine the content of the concept of «resilience of personnel», as well as to highlight its characteristic features in relation to a certain enterprise; general and specific methods – to identify similar and distinctive features of lateral, divergent and creative thinking of the staff; generalization – to determine personnel management vectors of Metinvest Group enterprises; quantitative analysis – when studying indicators of the performance dynamics of Metinvest Group enterprises, as well as indicators characterizing the development of its personnel. Results. The study demonstrates that globalization, technological development, political instability and political crises cause unpredictable consequences for business operations, creating conditions of constant uncertainty and variability. Traditional management approaches are often ineffective because they do not provide enough flexibility to respond to challenges. The meaning of the concept of «resilience of personnel» and its significance in the event of challenges and threats to the enterprise's activity are revealed. The main features of staff resilience are characterized. Similar and distinctive features of lateral, divergent and creative thinking of personnel are considered. The existence of synergy of creativity and adaptation in conditions of uncertainty has been proven. Novelty. The essence of the concept of «creativity» is revealed. Based on the chain of transformations of forms of thinking into creative solutions and ensuring the behavioral flexibility of enterprises, the connection between creativity and adaptation is established. Its significance for preserving and further strengthening the competitive positions of enterprises is proved. Practical value. The results of the study, which prove the existence of synergy between creativity and adaptation of enterprises in conditions of dynamic changes, highlight the importance of personnel management policy, indicate the need for investment and organization of lifelong learning. Understanding the existence of such a relationship will allow enterprises to implement a more effective policy in the field of personnel management and thus achieve better adaptive capabilities and higher level of competitiveness. 
Keywords:Competitive positions, Creativity, Adaptation, Synergy, Staff resilience, Creative thinking, Creative solution
File of the article:EV20244_091-101.pdf
Literature:
  • 1. Batiuk, B.B., & Hirniak, K.M. (2024). Kreatyvni rishennia v systemi upravlinnia personalom v umovakh viiny: vyklyky ta perspektyvy. Ekonomika ta suspilstvo, 59. doi: 10.32782/2524-0072/2024-59-80
  • 2. Maksymchuk, N. (2024). Motyvatsiia kreatyvnosti personalu, yak vazhlyvyi chynnyk innovatsiinoho rozvytku pidpryiemstva. Modern Engineering and Innovative Technologies, 2(32-02), 132-137. doi: 10.30890/2567-5273.2024-32-00-077
  • 3. Stasovskyi, Yu. (2023). Tekhnika kreatyvnosti ta aktyvizatsii rozvytku innovatsiinoho pidpryiemnytstva. Visnyk Khmelnytskoho natsionalnoho universytetu, (6), 150-157. doi: 10.31891/2307-5740-2023-324-6-24
  • 4. Sheshliuk, O.S. (2024). Stratehichnyi rozvytok kreatyvnosti personalu v konteksti innovatsiinykh zmih ta pidpryiemstvi. Ekonomika ta suspilstvo, 64. doi: 10.32782/2524-0072/2024-64-162
  • 5. Drahan, O.I., & Rudova, A.Ya. (2021). Formuvannia kreatyvnosti personalu v upravlinni talantamy pidpryyemstva. Ekonomika ta suspilstvo, 30. doi: 10.32782/2524-0072/2021-30-38
  • 6. Saukh, I., Saukh, P., & Solodovnyk, A. (2024). Kreatyvnist yak kliuchova kompetentnist ta intehralnyi rezultat yakosti upravlinskoho protsesu v osvitnii sferi. Ukrainskyi pedahohichnyi zhurna, (2), 90-103. doi: 10.32405/2411-1317-2024-2-90-103/
  • 7. Bondar, A. (2024). Kreatyvni tekhnolohii v suchasnii systemi menedzhmentu. Stalyi rozvytok ekonomiky, 3(50), 316-322. doi: 10.32782/2308-1988/2024-50-47
  • 8. Ivanova, M., Varyanichenko, O., Sannikova, S., & Faizova, S. (2018). Assessment of the competitiveness of enterprises. Economic Annals-XXI, 173(9-10), 26-31. doi: 10.21003/ea.V173-04
  • 9. Faizova, S.O., Ivanova, M.I., Faizova, O.L., Smiesova, V.L., Parshyna, O.A., & Zavhorodnia, O.O. (2020). Use of Balanced Scorecard for Enterprise Competitiveness Assessment. Journal of Advanced Research in Law and Economics, 11(2), 349-361. doi: 10.14505/jarle.v11.2(48).08.
  • 10. Hulyk, T., Zhukova, Ya., & Zhukov, V. (2024). Rozvytok kreatyvnosti yak konkurentnoi perevahy pidpryiemstva. Ekonomika ta suspilstvo. 59. doi: 10.32782/2524-0072/2024-59-53
  • 11. Kapranov, M.A., & Shatalov, A.S. (2024). Vplyv kreatyvnosti myslennia na rozvytok innovatsiinoho pidpryiemnytstva. Ekonomika i orhanizatsiia upravlinnia, 1(53), 142-151. doi: 10.31558/2307-2318.2024.1.15
  • 12. Kapinos, H.I. (2024). Rol ta znachennia kreatyvnoi ekonomiky dlia formuvannia stratehichnoho rozvytku biznesu. Development Service Industry Management, (1), 88-96. doi: 10.31891/dsim-2024-5(12)
  • 13. Tkachenko, A., Levchenko, N., Shyshkanova, G., Shvets, V., & Ivanova, M. (2021). Evaluation of the efficiency of social investments of metallurgical enterprises according to the decoupling approach. Naukovyi Visnyk Natsionalnoho Hirnychoho Universytetu, (5), 147-153. doi: 10.33271/nvngu/2021-5/147
  • 14. Lipych, L.H., & Kushnir, M.A. (2024). Kontseptsiia stratehichnoho liderstva: vyklyky, evoliutsiia, pryntsypy. Zdobutky ekonomiky: perspektyvy ta innovatsii, 8. doi: 10.5281/zenodo.13166294
  • 15. Vasylyk, N. (2024). Creative management system in an organization: essence and components. International Science Journal of Management, Economics & Finance, 3(6), 80-89. doi: 10.46299/j.isjmef.20240306.08
  • 16. Verbytska, O. (2024). Kontseptualnyi dyzain kre-atyvnoi ekonomiky. Ekonomichnyi prostir, 190, 128-131. doi: 10.32782/2224-6282/190-24
  • 17. Bohdanov, L. Rozvytok kreatyvnoho myslennia v kompanii 2021 roku: shcho, dlia choho y navishcho. NRG. Retrieved from https://newrealgoal.com.ua/razvitie-kreativnogo-myshleniya-2.html
  • 18. Khilukha, O.A. (2024). Kliient yak innovator: kreatyvnist ta vidkryti innovatsii u rozvytok pidpryiemstva. Zdobutky ekonomiky: perspektyvy ta innovatsii, (9). doi: 10.5281/zenodo.13284291
  • 19. Nechaieva, I., & Pankova, A. (2024). Upravlinnia pidpryyemstvamy v umovakh nevyznachennosti: intehratsiia suchasnykh pidkhodiv menedzhmentu ta pryntsypiv VUCA-svitu. Stalyi rozvytok ekonomiky, 3(50), 452-457. doi: 10.32782/2308-1988/2024-50-68
  • 20. Mironenko, T. (2023). Taiemna syla peremozhnykh komand. Yak kompanii Kormotech, balbek bureau, EPAM ta Intellias rozvyvaiut ta vymiriuiut kreatyvnist. Forbes. Retrieved from https://forbes.ua/leadership/taemna-sila-peremozhnikh-komand-yak-kompanii-kormotech-balbek-bureau-epam-ta-intellias-rozvivayut-ta-vimiryuyut-kreativn
  • 21. Rezylientnist yak naivazhlyvisha navychka suchasnoho zhyttia. Supervumen. Retrieved from https://yousuperwoman.com/blog/psychology-resilientnist-yak-nayvazhlyvisha-navychka-suchasnogo-zhyttya
  • 22. Runco, M.A. (2022). Positive Creativity and the Intentions, Discretion, Problem Finding, and Divergent Thinking That Support It Can Be Encouraged in the Classroom. Education Sciences, 12(5), 340. doi: 10.3390/educsci12050340.
  • 23. Strutynska, O.V., & Romero, M. (2023). Dosvid otsiniuvannia umin kreatyvnoho vyrishennia problem z vykorystanniam modulnoi robototekhniky. Proceedings from MIIM ’23: Vseukrainska naukovo-praktychna konferentsiia «Teoriia i praktyka vykorystannia informatsiinykh tekhnolohii v umovakh tsyfrovoi transformatsii osvity». Kyiv: Vydavnytstvo UDU imeni Mykhaila Drahomanova.
  • 24. Minenko, O.O., & Mamchur, I.V. (2023). Dyverhentne myslennia yak skladova osobystisno-profesiinykh yakostei upravlinskoho konsultanta. Vcheni zapysky TNU imeni Vernadskoho, Ser. : Psykholohiia, 34(73), 26-32. doi: 10.32782/2709-3093/2023.4/05
  • 25. Metinvest: richnyi zvit 2023. (2024). Retrieved from https://metinvestholding.com/Content/Entities/Report/36/ua/ar2023.pdf
  • 26. Obiednanni na vsikh frontakh: richnyi zvit 2022. (2023). Metinvest. Retrieved from https://metinvestholding.com/Content/Entities/Report/35/ua/Metinvest_AR2022.pdf
  • 27. ANNUAL REPORT 2021. (2022). Metinvest. Retrieved from https://metinvestholding.com/Content/Entities/Report/33/ua/Metinvest_AR2021.pdf
  • 28. Zvit zi staloho rozvytku 2019-2020. (2021). Metinvest. Retrieved from https://metinvestholding.com/Content/Entities/Report/29/ua/Metinvest_2020_SR.pd.
  • 29. Liudyna ta stal: sotsialnyi zvit 2017-2018. (2019). Metinvest. Retrieved from https://metinvestholding.com/Content/Entities/Report/24/ua/Metinvest_social_2019.pdf
  • 30. Bilshe nizh stal: sotsialnyi zvit 2015-2016. (2017). Metinvest. Retrieved from https://metinvestholding.com/Content/Entities/Report/22/ua/%20Report_2015-2016_ru.pdf
  • 31. Mitsnishe stali: sotsialnyi zvit 2013-2014. (2025). Metinvest. Retrieved from https://metinvestholding.com/Content/Entities/Report/1/ua/Social_Report_Metinvest_2013-2014.pdf
Home Archive Copyright © 2025 Economic Bulletin of the National Mining University. All Rights Reserved. Designed by JoomlArt.com. Joomla! is Free Software released under the GNU General Public License.