| Issues | Sections | Authors | Keywords |
Keyword: Neuromarketing
2026 №2 (94) Zdoima A. D. Scientific and methodological approaches to the formation of state and commercial brands: the case of the «made in Ukraine» platform
2025 №4 (92) Yermoshkina O. V. Cognitive and affective mechanisms in impulsive buying: evaluating triggers’ effect
2024 №2 (86) Nemchenko V. V., Krylenko V. I., Rudinska O. V., Kniazkova V. Ya., Nemchenko H. V. Mechanism of synergy between public health, food safety and consumer behavior: the role of neuromarketing
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