Issues | Sections | Authors | Keywords |
Article
Issue: | 2015 №2 (50) |
Section: | |
UDK: | 338.48:338.24.01 |
Article language: | Russian |
Pages: | 119-125 |
Title: | Crisis management methods to restore the image of industrial areas |
Authors: | Vynogradova O. V., Smykova M. O. |
Annotation: | International experience of restoring an attractive tourist image of the country and the region after the military-political conflicts is analyzed. The image-making tools of crisis management in countries such as Turkey, Egypt, Thailand are considered. The basic policies of neutralizing the negative image of the industrial area of tourism are pointed out. |
Keywords: | Tourist image of the territory, Image making, Marketing areas, Military and political conflicts, Crisis management |
File of the article: | EV20152_119-125.pdf |
Abstract: | EV20152_119-125en.pdf |